P2C is a fulfillment service that helps businesses offer product personalization without any additional machinery or workforce. Integrating means you can offer:

• Laser engraving
• Embroidery
• Direct to object printing
• Custom greeting cards

Your customers can personalize products by adding names, phrases, or monograms in any font or colors you've chosen to use.

You can also include custom greeting cards! At checkout, your customer is given the option to add a card. They choose from a wide variety, customize the message inside, and we include it in your customer's order.

Combining personalization fulfillment with normal Direct-to-Consumer or Business-to-Business fulfillment is a quick and convenient way to add value to your product and differentiate yourself from your competitors.

P2C, short for Personalized-to-Consumer, is a modern ecommerce fulfillment service that lets your customers personalize products at checkout while your logistics partner handles the rest.

With P2C, your fulfillment provider (like One World Direct) stores, customizes, and ships each order using advanced in-house personalization capabilities, including:

• Laser engraving on wood, metal, and other materials
• Embroidery on apparel, accessories, and textiles
• Direct-to-object printing with vibrant full-color customization
• Custom greeting cards with personalized messages

No additional equipment or staff is required on your end. Plug in our free personalization plugin, and your site is ready to offer customized products. This process transforms standard ecommerce into tailored, memorable shopping experiences, increasing perceived value, boosting order volume, and turning buyers into loyal fans.

Step 1: Your customer places an order.

Step 2: The product is scanned and unboxed in our production room.

Step 3: A team member places the product in a machine and inputs the customer's design specifications.

Step 4: The product is personalized.

Step 5: The product is checked and approved by our team.

Step 6: The product is scanned out for its final pack-out and shipping.

To see the process first-hand, watch the video below.

• Laser Engraving
• Embroidery
• Direct to object printing
• Custom greeting cards

Integrating these fulfillment services gives your customer a greater connection to your brand and more control over the product they wish to purchase. You’ll be able to offer product personalization on the following materials:

• Wood
• Paper
• Glass
• Metals
• Plastics
• Leather
• Rubber
• Fabrics

We offer a diverse range of monogram styles to suit your preferences and needs. Our monogram options include traditional monograms, which feature a larger central letter representing the last name, flanked by smaller initials for the first and middle names.

Additionally, we support custom monograms, allowing you to specify unique fonts, sizes, and arrangements to match your individual style and the occasion. Whether it's for personal items, gifts, or corporate branding, our monogramming services can add a personalized touch to any product.

Product customization refers to the practice of tailoring products to meet the specific preferences, or needs, or requirements of individual customers. This lets consumers personalize various aspects of their products, such as:

• Design
• Color
• Size
• Features
• Functionality

This customization can be achieved through various means, including:

• Online configurators
• Interactive design tools
• Or by interacting with a company's customer service representatives

Product customization enhances customer satisfaction and engagement, as it empowers consumers to create unique, one-of-a-kind items that align with their tastes and needs. This approach is commonly used in industries like:

• Fashion
• Electronics
• Automotive
• Gifts
• Promotional products

Thus driving customer loyalty and brand differentiation.

In short, offering product personalization in e-commerce leads to greater ROI, AOV, and increased customer loyalty rates. Today, 78% of consumers are more likely to make repeat purchases from businesses that offer personalization.

For more benefits, watch this video:

Offering product personalization on your website is easy with P2C fulfillment. If you partner with One World Direct, we’ll install our free plugin and handle all your product personalization needs.

Whether you want to offer:

• Laser engraving
• Embroidery
• Direct to object printing
• Custom greeting cards

Or all of the above, One World Direct makes offering personalization simple for you and your customers.

To learn more about our integration process, watch this quick video:

Yes. Click here to get in touch with one of our fulfillment experts. They'll show (or send) you examples of various products like:

• Notebooks
• Apparel
• Golf towels
• Coasters
• Cutting boards
• Pillows
• Bags and purses
• Baby blankets and rattles

No, you don't. However, integrating one into your shopping cart gives your customers a visual view of what the final product will look like.

When you partner with One World Direct, we'll install our personalization plugin for free.

To learn more about our integration process, watch this video:

Direct-to-object printing, also known as D2O printing, is a specialized printing technique that allows images, designs, or text to be directly printed onto various three-dimensional objects or surfaces. D2O printing utilizes advanced digital printing technology to apply ink directly onto objects such as:

• Promotional items
• Apparel
• Phone cases
• Mugs
• Pet products
• Glassware
• Other home goods